Hello you beautiful human being!
Too many founders are chasing what they think they “should” be doing.
They’re following the gurus, their reading the books…
In other words, they’re doing what EVERYONE else is doing.
We think you should be different.
And the best way to do that?
Well… tune in to find out.
We also chat about:
The Blue Ocean exercise Charles used to design Pip Decks in an afternoon
Why “finding a gap in the market” is annoying advice
Why the social content we kept making flopped and what we did to replace it (spoiler alert: you’re reading it right now).




